Christian Dior was already noted for his talent in 1938 but it wasn’t until after World War II in 1945 that textile manufacturer Marcel Boussac gave him the opportunity to set up his own business. His first fashion show in 1947 was a huge success! That same year the scent Miss Dior was launched and in 1950 they started creating their first accessories. In 1995 the It-bag “Lady Dior” was born, designed by Gianfranco Ferré and presented to Princess Diana on one of her visits. John Galliano arrived in 1999 and made the brand more accessible to the main public with street fashion, pouches in camouflage prints, sportswear, etc… Now our Belgian designer Raf Simons is in charge and since the 1950’s Dior is the most elegant French brand and never lost its flair.